Amazon, the USA’ second-largest employer, will now offer fertility and family planning services to employees through a partnership with Maven Clinic. The free offering might be available to tons of of hundreds of eligible Amazon employees spread across 50 countries outside of the U.S. and Canada.
Through this partnership, Amazon employees and their partners in select countries can have access to the entire services provided by Maven, including board-certified reproductive endocrinologists and OB-GYNs, in addition to nutritionists and mental healthcare providers.
Maven has aimed to make reproductive healthcare more accessible for workers, often citing the indisputable fact that only half of the counties in America have access to an OB-GYN. The 2-time CNBC Disruptor 50 company was the primary female-focused health start-up valued at over $1 billion. It has raised $300 million from firms like General Catalyst, CVS Health Ventures, and Intermountain Health’s VC arm, in addition to several high-profile women including Oprah Winfrey, Mindy Kaling, Natalie Portman, and Reese Witherspoon.
Maven said it has 15 million lives under management. Amazon will join Microsoft, AT&T, Snap, SoFi, and L’Oreal as corporations with partnerships with Maven.
The continued challenges around reproductive health care within the U.S. highlights why there was strong corporate interest in partnering with Maven. Of industrialized countries, the U.S. has the highest maternal mortality rate.
After the Supreme Court’s decision to overturn Roe v. Wade in June of 2022, Maven Clinic saw a 67% month-over-month increase in corporations who were looking for each healthcare opportunities for his or her pregnant employees, in addition to travel advantages that may include but aren’t limited to travel for abortion procedures. What’s more, a survey by Maven revealed that 71% of corporations are considering adding or have added reproductive health advantages within the wake of the choice.
Founder and CEO of Maven Clinic Kate Ryder, the primary female health tech unicorn, valued at $1 billion.
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Maven will not be the one company focused on women’s health technology, often referred to as femtech, that has been making headlines. Kindbody, one other 2023 CNBC Disruptor 50 company, offers fertility and family planning care to various corporations including Walmart. Progyny, founded by Gina Bartasi (who also founded Kindbody), is one other femtech company that went public in 2019. Femtech is a growing industry, with experts estimating it is going to be price $1.186 trillion by 2027.
“[The partnership] continues to grow our market and continues to prove to the world that while you take care of ladies and families, not only do you could have a greater healthcare system in all of those countries but you could have a greater company,” Maven Clinic CEO and founder Kate Ryder said on CNBC’s “Squawk Box” on Tuesday.
The necessity for corporations to offer fertility advantages is growing, each for heterosexual couples and same-sex couples. One in eight couples in America struggle to conceive, and 79% of LGBTQ+ employees would consider leaving their current job for one with higher family planning advantages.
As well as to making the workplace more equitable, offering fertility advantages can increase worker loyalty. Roughly two-thirds of employees who received fertility advantages felt more commitment to the corporate, according to FertilityIQ’s 2019-2020 Family-Constructing Workplace Index.
“There are a lot of different options on this journey, so having a company-provided resource that helps you only in that journey is admittedly something that could be a global need,” said Amazon director of world advantages Lian Neeman on CNBC’s “Squawk Box.”