2024 Lincoln Nautilus
Ferry
Ford engine will import the next generation Lincoln Nautilus from China to the US, the company announced Monday evening.
The mid-size crossover is currently being manufactured for the US market at Ford’s Oakville, Ontario, Canada assembly plant. The automaker recently announced it might invest C$1.8 billion (around $1.3 billion) to convert the facility right into a new electric vehicle hub.
This marks the first time Lincoln will import a vehicle into the US from China.
Importing a vehicle from China to the U.S. is just not unprecedented, nevertheless it could spark public and political criticism or backlash, especially when tensions are high between the two countries.
above all General Motors has been criticized for importing the Buick Envision crossover from China into the US since 2016. The Detroit automaker has sold greater than 200,000 Chinese-made vehicles that US union officials have called an “invasion” and “hit in the face”.
2024 Lincoln Nautilus
Ferry
Nevertheless, importing a vehicle from abroad to the US could make business sense for a corporation like Ford.
“It’s use of resources on this case,” said Stephanie Brinley, associate research director at S&P Global Mobility. “Without imports, Lincoln doesn’t get a product, and the brand needs products from now until electric vehicles arrive.”
Brinley said the decision to import the Nautilus doesn’t suggest a fundamental change for future Lincolns for the US market, noting that the company still produces the majority of its vehicles for the US market in North America.
“Lincoln is a worldwide brand that’s growing,” a Lincoln spokeswoman said in an email. “With our plans to extend production in the US, we consider it is smart to centralize Nautilus production in China for each markets (since we already produce Nautilus in China for the local market), allowing us to extend production capability and retool at our Oakville facility to get able to construct our next-generation electric vehicles.”
The news got here every week after Ford released a report claiming to be the top automaker by way of assembled vehicles and hourly automotive staff in America, in addition to vehicles exported from America to other countries.
2024 Lincoln Nautilus
Ferry
The new Nautilus will feature a redesigned exterior and a new interior that features near-door-to-door screens for front seat passengers. It also offers a new feature called “Lincoln Rejuvenate”.
Ford describes the Lincoln Rejuvenate as a “multisensory cabin experience, including lighting and digital fragrance.” Lincoln revealed an idea vehicle called the Star last yr that included such features, but the Nautilus is the first U.S. production automotive to be built with unique features. The automaker has offered vehicles with this feature in China.
“Lincoln Rejuvenate, a stationary experience, hosts specially curated sensory experiences related to lighting, on-screen visual effects, personal preferences corresponding to sitting position and massage options – enabling customers to top up,” the company said in a vehicle disclosure statement Monday night.
Fragrance cartridges for filling the vehicle cabin are positioned in the center armrest. The corporate said the fragrances that include the pack include:
- “Mystic Forest, an earthy mix with woody, wealthy patchouli notes.”
- “Ozonic Azure, a crisp mix of fragrant patchouli and hints of vibrant violet.”
- “Purple cashmere, exotic white flowers and a trusted violet which can be as crisp and refined as fresh linen.”
The Lincoln Star electric vehicle concept
Lincoln
The vehicle will be powered by a 2.0-liter turbocharged engine and a hybrid powertrain. The automotive is anticipated to go on sale in early 2024, with starting prices ranging from $51,810 to $75,860.
The redesigned Nautilus and “Lincoln Rejuvenate” arrive as the once-famous American luxury brand tries to rejuvenate itself.
Lincoln vehicle sales fell 4% last yr in the US to fewer than 83,500 vehicles. It’s lower than recent peak from over 112,200 in 2019